Sears debuts the Kardashian Kollection with a 72-hour sale which offers an additional 30% off retail prices. The body-hugging pieces are designed in true "kardashian style." While some will dismiss the collection as cheesy or otherwise, the sisters strive to carve out a place in the fashion landscape. Apparently, the contract with Sears is so lucrative, that it afforded mom, Kris Jenner, a new convertible Bentley. How's that for a little negotiating! Whether you like them or not, the Kardashian "machine" rolls on!